What is FACE-ISM?

Written by Pam MS, NCSP | Fact checked by Psychology Dictionary staff 

is considered a form of sexism in that in the advertising business, men are supposedly portrayed using their faces implying their intelligence, over women who are portrayed by their bodies.

FACE-ISM: "Many claims pertaining to face-ism, stem from groups who believe they advertise women by using their raw sexuality not intelligence for example."

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