REPLICATION
One of the main tenets of the scientific method; repeating an experiment to ensure that the results can be attained…
SECONDARY MOTIVATION
Catalyst constituted by personal or social enticements instead of dominant physiological requirements.
SELF-DISCOVERY
a process of looking for your own identity. To discover what a one individual has in his personality and what…
SHORT-TERM THERAPY
therapy that is brief and relies on goal setting and active techniques. It may last as long as 10 -20…
SOCIAL INCENTIVE
an inducement to behave in an approved way that involves offering interpersonal rewards like acceptance, inclusion, approval that quality of…
SOURCE FACTORS
These are the characteristics of the source that will influence its effectiveness.
STIMULUS ERROR
an error in a response due to focusing on the meaning or semantic status of a stimulus instead of its…
SUPPORT GROUP
Group that contains individuals with similar problems, who meet on a regular basis to share problems and get support and…
SELF-EFFICACY
a capacity to bring about a desired result. To bring desired results by performing in an efficient way is known…
SIGNIFICANCE LEVEL
Null hypothesis significance testing. the probability of rejecting the null hypothesis when it is true. The probability of a type…
SOCIAL JUDGMENT THEORY
a theory dealing with attitude change that postulates the magnitude of persuasion that is produced by a certain message depends…
SPECIFICITY OF BEHAVIOR
1. Certain behaviour is brought about by certain stimuli. 2. The fixed pattern of behaviour in a situation.
STRANGULATED AFFECT
Is the physical symptom that is seen when a person inhibits a normal discharge of emotion. This theory was advanced…
SELF-FOCUS
1. An ability a person has to direct conscious attention on themselves, thoughts, desires and emotions. 2. A person's ability…
SIGNIFICANT OTHER
1. Your spouse or other person you have a committed relationship with. 2. A person with a profound influence on…
SOCIAL LIMITATION
restriction attributed to social policy or barriers that will limit a person's fulfilment of roles or deny people access to…
SPECULATIVE PSYCHOLOGY
view that is based on speculation and not research and experiments. Also read armchair psychology; rational psychology.
STRATIFIED RANDOM SAMPLING
Is a type of sampling conducted randomly within different strata of the population; the sample obtained is known as stratified…