is a measure of a leaders popularity with their workforce. Typically, employees are asked to rate the concerned co-worker in terms of their attitudes in a bi-polar way, for example- is the co-worker either friendly or unfriendly, supportive or hostile, trustworthy or untrustworthy. The higher a person scores, the greater the general positive feeling about them. This was developed by a U.S. psychologist Fred Fielder (1922 -).