SELF-REFERENCING
used in advertising and marketing by making people think about how a product relates to them and past experiences.
SEMANTIC DEMENTIA
a selective and progressive impairment of our semantic memory that ends up in difficulties in naming words and comprehending words.…
SEMANTICITY
1. The property of a language that allows it to represent events, ideas, objects and actions and to communicate meaning.2.…
SEMIPERMEABLE MEMBRANE
a membrane that lets some molecules through but not all. See permeability.
SENSE ORGAN
an organ that contains receptor cells that are sensitive to stimuli. It is also known as a sensory organ; sensory…
SENSORIMOTOR CORTEX
an area of the cerebral cortex concerned with somatosensory and motor functions.
SENSORY CIRCLE
an area of skin that gives rise to nervous activity when it is stimulated. It was described by Franz Weber,…
SENSORY SUBSTITUTION
where one sense can substitute for another. Such a blind person feeling the texture of material and knowing what it…
SEPARATION ANXIETY DISORDER
An anxiety disorder showing excessive and persistent anxiety when leaving home or a person. It will have symptoms that include…
SERIAL BEHAVIOR
a sequence of responses that elicit each other in a certain order. It is not a random response. These are…
SEVEN PLUS OR MINUS TWO
the number of items that we hold in short term memory at any time and are accurately perceived and recalled…
SEX INTEREST
the eagerness to engage and participate in discussions, viewings and activities dealing with sexual contact. Also called sexual interest.
SEX-NEGATIVITY
A negative attitude toward any type of sexual behaviour other married sex. Compare sex positivity.
SELF-AS-TARGET EFFECT
a tendency to assume wrongly that other people and events are referring to you. In milder forms this is normal…
SELF-CONTRADICTION
1. Logic. Inconsistencies between the premises of an argument. 2. The inconsistency between 2 or more beliefs, intentions, desires and…