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Home > B > BOOMERANG EFFECT
BNeurology

BOOMERANG EFFECT

By N., Sam M.S.

n. in social psychology, refers to a persuasive form of communication sent to a receiver, yet returned back with the opposite reaction.Thus, the consequential result is not the original, intended message. This effect is often generated when the counter-argument is stronger than the original statement.

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Cite this page: N., Sam M.S., "BOOMERANG EFFECT," in PsychologyDictionary.org, April 7, 2013, https://psychologydictionary.org/boomerang-effect/ (accessed September 28, 2023).
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By N., Sam M.S.
Sam holds a masters in Child Psychology and is an avid supporter of Psychology academics.
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