As proposed by U.S. psychologist Richard S. Lazarus, primary appraisal evaluates the relevance of an incident to a person's goals, moral norms and personal preferences.

PRIMARY APPRAISAL: "After a primary appraisal, it was clear that witnessing a robbery had a seriously offended Aisha's moral norms."
Cite this page: N., Pam M.S., "PRIMARY APPRAISAL," in, April 28, 2013, (accessed October 21, 2021).