A theory of behavior-based counseling where behavior is learned and can be changed accordingly by disparate reinforcement approaches which either enhance or diminish certain kinds of behavior with rewards or consequences. See also: reinforcement therapy.

REINFORCEMENT COUNSELING: "Reinforcement counseling can help a subject moderate their behavior with both consequences and rewards."
Cite this page: N., Sam M.S., "REINFORCEMENT COUNSELING," in, April 28, 2013, (accessed October 22, 2021).