REPRESENTATIVENESS HEURISTIC

Psychological term in which people judge the probability of a hypothesis by ascertaining how well the hypothesis mimics available data. May result in cognitive biases. Compare with: availability heuristic.

REPRESENTATIVENESS HEURISTIC: "A representativeness heuristic may lead to bias and neglect of relevant data."
Cite this page: N., Pam M.S., "REPRESENTATIVENESS HEURISTIC," in PsychologyDictionary.org, April 28, 2013, https://psychologydictionary.org/representativeness-heuristic/ (accessed December 1, 2019).
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