THEORY OF PERSONAL INVESTMENT

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a motivational theory postulating that the level to which a person will invest personal resources of effort and time for an activity, in anticipation of advantages, is an operation of personal incentives, beliefs regarding oneself, and comprehended alternatives.

THEORY OF PERSONAL INVESTMENT: "The theory of personal investment implies that people do more and put forth more effort whenever they will recoup something in return for such."
Cite this page: N., Sam M.S., "THEORY OF PERSONAL INVESTMENT," in PsychologyDictionary.org, April 29, 2013, https://psychologydictionary.org/theory-of-personal-investment/ (accessed August 13, 2022).

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