ATTRIBUTIONAL ANALYSIS OF PERSUASION

an approach to understanding the topic of persuasion. Individuals provide reasons as to why communicators of persuasive messages adopt particular attitudes.

ATTRIBUTIONAL ANALYSIS OF PERSUASION: "The attributional analysis of persuasion is a research paradigm that aims to discover why lay-persons think a communicator holds a particular attitude."
Cite this page: N., Pam M.S., "ATTRIBUTIONAL ANALYSIS OF PERSUASION," in PsychologyDictionary.org, April 7, 2013, https://psychologydictionary.org/attributional-analysis-of-persuasion/ (accessed April 3, 2020).
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