BANDWAGON EFFECT

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refers to the tendency of large numbers of individuals, in social and sometimes political situations, to align themselves or their opinions with the majority opinion as they perceive it. See also ad populum.

BANDWAGON EFFECT: "The whole class stated that they were going to vote for one candidate in the election, which exemplifies the bandwagon effect, since most were only voting for the candidate because they perceived him to be the most popular."
Cite this page: N., Sam M.S., "BANDWAGON EFFECT," in PsychologyDictionary.org, April 7, 2013, https://psychologydictionary.org/bandwagon-effect/ (accessed June 26, 2022).

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