SELF-CENSURE
how we judge or own behaviour for its inconsistencies to moral conduct and our personal values. A person feels that…
SELF-MANAGEMENT
1. It is about how we control our own behaviour. 2 A behaviour therapy program where people are trained to…
SENSE OF COHERENCE
a perception of having clarity or intelligibility, being capable of thinking and expressing yourself clearly. 2. The ability to present…
SIMPLE EFFECTS
Seen in factorial design this is the comparison of group means of one factor at a set level of the…
SOCIAL APPROVAL
the positive appraisal and acceptance of a person by a social group. It can include compliments, praise, etc. Compare it…
SOCIAL JUDGMENT THEORY
a theory dealing with attitude change that postulates the magnitude of persuasion that is produced by a certain message depends…
SOCIAL STATISTICS
the application of statistical methods to understanding social problems and issues. See demography.
SPONTANEOUS TRAIT INFERENCE
a judgement about a person's personality traits that are made automatically with no conscious intent.
STIMULUS EQUIVALENCE
Is the situation when there are two stimuli which both elicit the same response. Stimuli meet the mathematical definition of…
SUBJECTIVITY
It is the ability of interpreting the data or to make judgment by using the experience, beliefs and feeling. It…
SUPERIORITY COMPLEX
The feeling of being superior. It is reverse of inferiority complex. In this complex, a person feels himself as superior…
SYSTEMATIC OBSERVATION
getting data in well ordered manner that will give reliable information about something.
SELF-CONCEPT
The conception and evaluation of yourself which includes physical, psychological skills and qualities which make us who we are. Also…
SELF-MONITORING
1. Used in behavioural management where a person will keep a record of behaviour patterns. 2. A personality trait for…
SENSE OF SELF
our feeling of identity, uniqueness and self-direction. Read about the self-concept; self-image; sense of identity.
SIMULTANEOUS CONDITIONING
Pavlovian technique where conditioned stimulus and an unconditioned stimulus are presented at the same time.
SOCIAL BREAKDOWN SYNDROME
a pattern sees in people who have been institutionalised by mental illness or in prisons. They can withdraw, show apathy,…
SOCIAL LEARNING THEORY
a view that learning is mainly due to our social interactions with others. Behaviour is assumed to be developed and…
SOCIAL WITHDRAWAL
the retreat from society and interpersonal relationships that can be accompanied by in difference and aloofment. It can be associated…